Legal
Affiliate & Editorial Disclosure
Last updated: May 10, 2026
Trust is the foundation of everything we publish. This page explains how Horse Lovers Connection works with partner brands and how we keep our editorial voice independent.
1. The Ecosystem
Horse Lovers Connection is the editorial home of a family of equestrian brands. We have a commercial relationship with each of them and may earn revenue when readers explore their services:
- Buy Horses Online — Horses advertised internationally
- SA Horse Sales — Dedicated South African marketplace
- Sarah's Spanish Horses — PRE, Andalusian and Spanish horses
- Equestrian Market — The marketplace for the whole equestrian world
- Online Horse Competition — Compete from wherever you ride
- My Horse Base — Everything about your horse, in one place
- Horse World — Buying knowledge, market insight and buyer safety
- Glamour Horse — Lifestyle, travel and horse culture
- Equestrian Star — Equestrian shop for horse and rider
- Antonio & Bombón — Free pony stories for children and families
2. Affiliate relationships
Some links on the Site are affiliate links. If you click and make a purchase or sign up, we may receive a commission at no additional cost to you. This never influences which brands or products we choose to feature.
3. Sponsored content
We occasionally publish sponsored editorial. Whenever we do, the article is clearly labelled as "Sponsored" or "Paid partnership" at the top of the page.
4. Editorial independence
Our writers retain full editorial control. We never accept payment in exchange for positive coverage, and we decline partnerships that conflict with our values around horse welfare and craftsmanship.
5. Product reviews
Items occasionally provided for review remain editorially independent. We disclose any gifted product or press loan within the article itself.
6. Questions
If anything on the Site looks unclear, write to info@horseloversconnection.com — we'll happily clarify.